About Us

Dealer Action presents a platform and digital publication to help guide dealership management to make smart vendor product and service purchases.

Dealership owners and their management team have asked for this type of publication for years. Creating and managing a 'solution decision-making' platform is complex and time-consuming. However, Dealer Action cracked the code, with automated input systems, time-sensitive content delivery, and a self-serving vendor portal.

Dealer Action's mission is to give dealerships the greatest possible profit margin. Dealer Action continuously researches and shares cost-effective strategies, and true to form, will never charge dealers to access the magazine site. The site includes powerful comparison tools, custom bookmarks, content change alerts, ROI calculators, purchasing strategies, and more.

The digital magazine will launch later in 2021.  The magazine format is similar to Consumer Reports, with product/service comparison, groundbreaking innovation, and smart buying editorial – The magazine's target reader is dealership management however the entire automotive B2B industry including OEM's, and marketing agencies can considerably benefit.

Time to shake up the industry!

ABOUT DEALER ACTION
Empowering the automotive industry is a tall order. Here's how we do it.
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Make Procurement an Art
DA presents produces critical knowledge points allowing dealer management to make smarter buying decisions.

Own It
DA aligns with organizations and industry leaders to help dealers meet their goals. DA is committed to delivering results so everyone in the industry has a platform for success.

Do More With Less
We ask vendors to create content for Dealer Action based on best practice learning. Our focus is to present the best products and services.

Challange Vendors To Up Their Game
We inform and educate vendors if their products, process, and/or website fails a dealer. Even better, we offer solutions to vendors that ultimately benefit the dealers.

Fast and Furious
Present timely and particle information so dealers can absorb and act quickly to their benefit

Be a Hero
Recognize people who participate 

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